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Authors: Paco Underhill

Why We Buy (34 page)

BOOK: Why We Buy
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About the Author

Paco Underhill
is the founder and CEO of Envirosell, Inc. His clients include Starbucks, McDonald's, adidas and Nokia. He is a regular contributor to NPR,
The Wall Street Journal
and
The New York Times.

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BOOK: Why We Buy
3.72Mb size Format: txt, pdf, ePub
ads

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